I'm Nick Perzichilli — an Entrepreneur, Venture Strategist, and Marketing Executive.
As a former Division I athlete, Nick brings the discipline and competitive mindset of sports into entrepreneurship and business. He began his career in advertising, financial technology, and payments, working with institutions such as First Data (NYSE: FDC), TSYS (now Global Payments, NYSE: GPN), and Worldline (Euronext: WLN), focusing on payment systems and enterprise technology.
He has built and scaled companies across marketing, fintech, and Web3, including serving as Head of Growth and Marketing for a $360 million acquisition by American Express. Widely recognized for his expertise in branding, Go-To-Market (GTM), and App Store Optimization (ASO), Nick blends the rare talents of branding, GTM, and monetization, as featured in Men's Journal.
His achievements include generating 0 to over 3 million paid users in 14 months, with Yahoo Finance documenting this milestone and Google Accelerator highlighting his AI-informed creative testing and funnel optimization.
Today, Nick operates at the intersection of blockchain, digital assets, AI, prediction markets, and iGaming, bridging decentralized finance and traditional capital systems. He has collaborated with Ethereum, TON, Nillion, Aethir, and SKALE to build financial infrastructure that integrates traditional and digital markets.
His expertise spans tokenization of RWAs, institutional DeFi infrastructure, and AI-driven treasury analytics, with a focus on stablecoin adoption for institutional and retail cross-border settlement. He has advised leading platforms including Polymarket, and his work has been featured by: CryptoSlate and Coinpedia.
- Forbes & Crunchbase for fintech growth leadership
- Men's Journal & Coinpedia for Web3 and gaming innovation
- CoinMarketCap, CryptoSlate & TechTimes for prediction markets and digital assets
As a forward-deployed angel and advisor, Nick supports founders with capital formation, treasury design, and institutional partnerships across blockchain, AI, and gaming, having raised over $40 million and managed more than $1 billion in merchant processing volume.
Driven by humility and purpose, and fueled by the love of Jesus Christ, he is committed to advancing responsible innovation in digital finance. He champions corporate digital asset strategies, regenerative finance (ReFi), and sustainable growth models that complement, rather than replace, traditional systems, as explored in Forbes México.
Media Mentions
Connect with Me!
Forbes
Read my insights on digital payments and fintech innovation.
Read on ForbesCrunchbase
View my investment portfolio and business ventures.
Visit CrunchbaseMen's Journal
Recognized among top entrepreneurs for innovation and leadership.
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